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Way back 2006; viral marketing was just at the tip of people's tongue. The idea was to market products in a more natural manner than yellow pages. However, during that time, no one was able to execute this strategy to social media.

In 2012, this marketing buzz gained massive popularity. As a matter of fact, more and more companies have put up this marketing strategy as one of their services and offer it to online entrepreneurs. Until this day, it has spread like contagious virus that has helped businesses convert viewers into buyers.

So, what exactly is Go Viral on Facebook marketing?

This is one of the modern marketing ways that makes use of the Internet (popularly on social networks) to produce brand awareness. This marketing technique is most popularly delivered through the Internet. This is also delivered by word of mouth. In this particular technique, it may take the form of a video clip, image or eBook. Depending on the marketer's idea, an interactive Flash game can also be a form of it.

What do I mean by Facebook viral marketing application?

This is a type of application developed by companies bearing the marketing principles which is applied specifically on Facebook. You do not need to be a 'technical geek' to understand the principles behind the said Facebook application. What you want is a simple app that can be shared to your connections. This app normally has viral index that combines the click and share rate.

When you use Facebook during your spare time, I bet I no longer need to explain the details about share and click rate. However, for those Facebook newbie's sake, share rate is the percentage of those individuals who have shared the app while, click rate is the number of people who click on the app in the stream.

What is the difference between Viral Facebook Applications and yellow pages?

Both marketing strategies drive sales. Both are helpful and give brand awareness to prospects. However, they have distinct differences that may or may not apply to all businesses.

Yellow pages come in single form - yellow page on a telephone directory. If you are a type of person who wants direct contact details about a company then yellow page marketing fits you. Yellow page does not involve controversial issues and buttons but, it has all the needed contact details that you need.

On the other hand, Facebook viral marketing application comes in different forms like funny video clips or controversial content. There are times that this app comes in an informative way that delivers updated information such as news and current affairs.

Fortunately, you can do both for your business. As long as you have the allotted budget to do both then there is no problem. Whatever technique you have in mind, as long as you know what you are doing then you have a great chance of converting prospects to loyal customers. Besides, you would not mind if your latest product go viral, would you?

Is this article helpful? Learn more about Viral Facebook Apps to increase your sales conversion online.