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Building Links to a New Website


SEO is among the most famous word in online marketing today, however most marketers simply do not know much about SEO to make this strategy effective for their own websites. Even those who are well-versed with SEO may have trouble executing their SEO techniques to generate the desired outcome.

If you are already running a business online or are about to get on an online marketing campaign, one idea you cannot afford to hold back on is SEO. Marketing is a very significant part of running any kind of business. You have to promote to reach new clients. If you are running a company online, you must understand that there is a huge deal of free marketing accessible in the form of search engine optimization.

But Why Build Links? The answer to this question is that when a link points to a website from another high ranking or relevant site, the search engines classify it as an important resource for users. It ought to follow from this that an online marketer's job is done if thousands of links come into the website. However, not all links carry the same value. Some are worth more than others.

A link's value is determined by many factors. Google sees only some sites as trusted domains. This search engine's algorithm uses a complex process to evaluate links. Based on its assessment, some sites that are consistent sources of valuable information are judged as trusted domains. These could be news sites, blogs and other sites that carry information being sought by users. Links to these sites are considered better than quantity-based links from online directories and unknown blogs. It is not easy to receive incoming links from "trusted domains."

Articles are the best thing to do. You can get articles written- there are article services out there. You can go to rentacoder, you can go to needanarticle. You can get articles written for you, keyword optimised already and then you can publish them. An important point is that it is better to have these articles keyword optimised, and here's why. First, you might be able to get that article to rank itself off the back of ezine articles. You might get it to come up in the search engine and rank for the keyword you are optimizing for. That's why it's important to have it optimized.

The other reason builds on the idea of link reputation. A link that comes from a page, if that page is on topic, is important. Let's say we had two articles, one on dog's health and one on the best wine. The link about wine is coming from a page about wine, so it is more important. But the real reason is, if you optimize you might get ranked in the search engine and you also might come up higher on the article directory itself. The article directory has its own search features. This can be a key feature of your link building for seo strategy.

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